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Netflix is getting into short videos with a new vertical feed for mobile

TechCrunch LogoTechCrunch1d ago

Netflix is getting into short videos with a new vertical feed for mobile - TechCrunch

Quick Summary:

Netflix announced on Wednesday that it’s currently testing a short-form video feature, signaling that even a streaming giant with over 300 million subscribers is concerned about losing viewers’ time spent on mobile to apps like TikTok, YouTube Shorts, and Instagram Reels.

Netflix also has new “callout” badges that help viewers discover titles.

Of note, the clips are curated from the “Today’s Top Picks for You” section, rather than being chosen from Netflix’s entire library.

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Article Details

Author / Journalist: Lauren Forristal

Category: Technology

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-05-07 @ 12:15:00 (1 days ago)

News Timezone: GMT -5:00

News Source URL: techcrunch.com

Language: English

Article Length: 596 words

Reading Time: 4 minutes read

Sentences: 32 lines

Sentence Length: 19 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © TechCrunch

News ID: 28468371

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Official Website: techcrunch.com

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Year Established: 2005

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News Last Updated: 8 hours ago

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Publisher ID: #20

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  • URL: https://pyramidalism.beamstart.com/news/netflix-is-getting-into-short-17466212435865

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